I designed and animated the graphics for E!’s Total Divas season 8 TV spots. I used bright pinks and blues to convey the season’s strong, fun, feminine vibe. I combined this color palette with clean sans-serif typography and simple animation to match E!’s sleek network branding. For this particular spot, I composited some of the footage with overlays, lens flares, and subtle graphics to amp up the diva factor of the show, as well as cleaned and roto-ed imperfections in the special shoot footage.
Creative Director: Ben O’Meara
Design: Julianna Bernasconi
Animation: Julianna Bernasconi
Compositing: Julianna Bernasconi, Tom Allain
Producer: Hailey Jarvis
Executive Producer: John Busenberg